Google is the top Search Engine in the world with the largest search share, i.e. over 85 percent. Talking about its search share in India the percentage goes beyond 90 percent. Millions of people on daily basis refer Google for the answer of their queries with regards to commercial organizations, shops, showrooms, companies, malls, exam centers, schools, hospitals and clinics, government offices, and so on.
Hence, one can understand the importance getting included in the index of Google. In fact, not just getting included, however, ranking top on the Google Search Engine Result Page (SERP). Here are the three key aspects to impress the Google and subsequently ranking high on its search index. The Best SEO Services in Delhi and other parts of India use all these aspects to obtain top Google ranking.
Keyword research is the first step to find what Google likes and prefer. You must need to find out the keywords related to your products and services, which are most searched by the users or customers. Once you have made the list of keywords, it’s time to offer the relevant content and material to the Google, based on the given keywords.
On Page Optimization
On page optimization stands for website content and structure in such a way that the website could be found by Google and other search engines for the given keywords and phrases. On page optimization includes key activities, i.e. Title Tags & Metadata, website loading speed, internal links, content, URL, etc.
Off page optimization
Off page optimization includes the activities done outside of the website to boost the ranking of the website on Google and other search engines. Creating genuine backlinks, i.e. Link Building, Guest Blogging, etc. are few of these key activities. All the above activities are essential part of Search Engine Optimization (SEO) along with Social Media Optimization, Google Places Optimization, Local listings, etc.
Hence, if you are also willing to acquire top Google Search Engine Result Page (SERP) ranking of your website, you must choose Best SEO Company in Delhi or any other part of India to start a dynamic SEO campaign for your business.